The Future of Sport Lab (FSL) is a collaborative lab and incubator for sport innovation and research. The lab is a vision supported and co-managed by Maple Leaf Sports & Entertainment (MLSE), one of the world’s premier sport and entertainment companies, and Ryerson University, Canada’s most vibrant educational institution.
The objective of the FSL is to be Canada’s global leader in sport innovation, creating a sport ecosystem anchored by innovation and entrepreneurship, that will connect premier Canadian sport properties, industry partners, experts, faculty and students.
FSL fosters innovative sport solutions and technologies as well as related insights and programming across a variety of disciplines, from fan engagement to sport science.
FSL provides entrepreneurs and startups with unprecedented access to leading sport franchises, elite athletes and top sport business leaders.
FSL provides entrepreneurs and startups with opportunities to access Canada’s top academic faculty and student resources for applied research, needs assessments, insight challenges and research forums.
FSL facilitates the delivery of complementary sport business programming at both the MBA and undergraduate levels with the Ted Rogers School of Management.
